Ten Reasons Why Joining AFSA is Vital
to Your Company’s Strategic Interests

1.	Set Industry Direction
	AFSA’s members shape the industry’s direction and positions on a broad range of public policy issues affecting your business. No other trade group in America has more depth and influence on consumer finance issues.
2.	Access Policymakers
	AFSA has remarkable access to policymakers, regulators, media and other key individuals who determine the role and image of finance companies in the public policy process. Through AFSA, our members are enhancing their relations with these influential people.
3.	Impact Legislation
	AFSA leads industry initiatives on major legislation impacting the consumer finance industry and is credited with spearheading industry outreach in response to new HMDA reporting requirements highlighting mortgage lending to minorities. On the state level, AFSA is working on issues such as the Car Buyer’s Bill of Rights, Mortgage Licensing and Security Breech/File Freezing.
4.	Shape Regulation
	AFSA’s in-house staff works in tandem with executives of our member companies to track and shape crucial policy regarding consumer credit practices ranging from Firm Offer of Credit, to Data Security and Bankruptcy Reform.
5.	Join Industry Leaders
	AFSA’s Membership includes consumer and commercial finance CEOs and other industry leaders. Becoming an AFSA member puts you in touch with this influential and motivated group of leaders that is shaping the future of our industry nationwide.
6.	Legal Initiatives
	AFSA launches aggressive legal challenges to defend our industry from detrimental laws and regulations. In Montgomery County MD and Cleveland, OH, AFSA vigorously pursued and won favorable court rulings preserving mortgage lending options and flexibility for the housing market in these jurisdictions. AFSA members help mold and drive such initiatives.
7.	Campaign-Style Advocacy
	AFSA conducts strong public affairs initiatives including grassroots activities, media outreach and advertising to establish a positive identity for our industry and put our adversaries on the defensive.
8.	Cutting Edge Research
	AFSA commissions research from top academics and other highly credible sources to provide a sound pragmatic basis upon which to make the case for our industry. AFSA members have the opportunity to guide this research agenda.
9.	Cross Industry Networking Opportunities
	AFSA provides unique conference events bringing together industry leaders and their partners to explore collaborative solutions to issues in the Credit Card, Mortgage Lending, Personal Loan and Vehicle Finance areas.
10.	Cost Effectiveness
	Experience all the benefits of AFSA Membership at a surprisingly affordable price!

For more information, contact Sheilah Harrison, Vice President, Membership Services at (202) 466- 8602 sharrison@afsamail.org .